In a world obsessed with chasing perfection, Tower28’s SuperDew Highlighter Balm provides a welcome breath of fresh air. This clean, vegan highlighter creates a dewy glow that looks good on all skin tones – without hiding your natural beauty.
The Journey to Self-Acceptance
The SuperDew campaign features models of diverse shapes, sizes, ages and ethnicities. It sends the message to love yourself as you are. The glow these highlighters provide comes from within.
We live in a society that pushes unrealistic beauty standards, especially for women. But real beauty shines from self-acceptance, self-care and living authentically. Tower28 reminds us that inner light matters more than chasing outward perfection.
A Highlighter That flatters All Undertones
Most highlighter shades only look good on certain skin tones. But SuperDew contains ultra-refined pearls that create a flattering sheer tint designed to work on warm, cool and neutral complexions.
The creamy balm blends smoothly over bare skin or makeup without emphasizing pores or texture. The formula contains nourishing ingredients like vitamin E, avocado oil and raspberry seed oil.
Clean, Vegan and Cruelty-Free
SuperDew is formulated without parabens, phthalates, sulfates, formaldehyde, formaldehyde-releasing agents, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan and triclocarban.
It is also certified vegan and cruelty-free by PETA’s Beauty Without Bunnies program. So you can feel as good about what’s inside the makeup as how it makes you look and feel.
Shades for Every Skin Tone
Tower28 offers six SuperDew shades suitable for fair, light, medium, tan, deep and rich skin tones:
- Magic Hour (warm gold)
- Golden Hour (champagne gold)
- Magic (soft pink pearl)
- BeachPlease (soft bronze pearl)
- Fuego (rose gold)
- Lychee (holographic pink pearl)
With so many options, you’re sure to find a flattering match to enhance your natural radiance.
Simple Yet Stunning
SuperDew imparts the perfect balance of glow and shimmer. Just a touch swept onto your cheekbones, brow bones and collarbones creates a lit-from-within radiance.
You can wear it alone over bare skin for a fresh, dewy flush. Or layer it over makeup for added polish.
However you choose to apply it, SuperDew makes you look instantly awake and full of vitality.
Frequently Asked Questions
Is SuperDew suitable for sensitive skin?
Yes, SuperDew is hypoallergenic and dermatologist tested. The formula contains skin-nourishing ingredients like vitamin E, avocado oil and raspberry seed oil.
What finishes and effects does SuperDew have?
SuperDew has a luminous metallic finish that imparts a soft, multidimensional glow. The shades were developed to be flattering across skin tones.
Does SuperDew have scent or fragrance?
No, SuperDew is unscented.
Is SuperDew waterproof or transfer-proof?
No. As with most cream highlighter formulas, SuperDew can transfer onto clothing or fade with moisture or oil.
Can you use SuperDew on the eyes?
We don’t recommend using SuperDew in the immediate eye area, as with all cosmetics not formulated as eye makeup. But it is suitable for use on the brow bones and cheeks.
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